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customized marketing

См. также в других словарях:

  • Customized Marketing — Individualisierung von Massenprodukten dadurch, dass ein Grundmodell den individuellen Kundenwünschen angepasst wird. Beim C.M. wird dem Kunden die Möglichkeit geboten, über interaktive Medien einen Fertigungsprozess in Gang zu setzen, der eine… …   Lexikon der Economics

  • Marketing research — Marketing Key concepts Product marketing · Pricing …   Wikipedia

  • Marketing for Grand Theft Auto IV — Mural ad for the game on a wall at Canal and Greene street, New York City, July 2007. Grand Theft Auto IV is the first title in the fourth generation of the best selling Grand Theft Auto video game franchise developed by Rockstar North which was… …   Wikipedia

  • Digital marketing — Marketing Key concepts Product marketing · Pricing …   Wikipedia

  • Database marketing — is a form of direct marketing using databases of customers or potential customers to generate personalized communications in order to promote a product or service for marketing purposes. The method of communication can be any addressable medium,… …   Wikipedia

  • Cross-media marketing — is a form of cross promotion in which promotional companies commit to surpassing the traditional advertisements and decide to include extra appeals to their offered products..[1] The material can be communicated by any mass media such as e mails …   Wikipedia

  • Dialogue marketing — is a term that has emerged in recent years to describe companies efforts to engage willing consumers in an ongoing dialogue to create lasting relationships.[1] For example, based on data, marketers target groups of consumers who exhibit a… …   Wikipedia

  • Industrial marketing — is the marketing of goods and services from one business to another. The word industrial has connotations of heavy machinery, mining, construction etc. but industrial marketing is not confined to these types of business activities. Broadly (and… …   Wikipedia

  • Personalized marketing — (also called personalization, and sometimes called one to one marketing) is an extreme form of product differentiation. Whereas product differentiation tries to differentiate a product from competing ones, personalization tries to make a unique… …   Wikipedia

  • real-time marketing — The ability of customized goods and services to update themselves continuously and track changing customer needs, often without input from corporate personnel or conscious input from the customer …   Big dictionary of business and management

  • Market customization — “Customize”– to modify (something) according to a customer’s individual requirements. [Collins English Dictionary, 8th Ed 2006. Harper Collins Publishers.] Micro Marketing include, segment, niche, local and custom.Future of mass productionMass… …   Wikipedia

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